Building Champions

Elevating Performance and Reducing Injuries at Georgia Tech

The Championship Mindset

In the high-stakes world of college football, setting and maintaining high standards is crucial for success. AJ Artis, the Director of Strength and Performance at Georgia Tech, emphasizes the importance of discipline, toughness, and execution in creating a championship mindset.

According to Artis, every member of the organization must rise to the set standard daily, ensuring that excellence is not just a goal but a consistent practice. This approach not only fosters a winning culture on the field but also instills valuable life skills in athletes, preparing them for challenges beyond the game. Artis reflects on his journey from being a graduate assistant, close in age to the athletes, to witnessing their growth into successful professionals and even fathers.

This transformation underscores the profound impact of a robust program that prioritizes personal development alongside athletic achievement. By embedding these values, Georgia Tech's program strives to build not just champions in sports but champions in life, capable of tackling adversity with resilience and determination.

The Championship Mindset

In the high-stakes world of college football, setting and maintaining high standards is crucial for success. AJ Artis, the Director of Strength and Performance at Georgia Tech, emphasizes the importance of discipline, toughness, and execution in creating a championship mindset.

According to Artis, every member of the organization must rise to the set standard daily, ensuring that excellence is not just a goal but a consistent practice. This approach not only fosters a winning culture on the field but also instills valuable life skills in athletes, preparing them for challenges beyond the game. Artis reflects on his journey from being a graduate assistant, close in age to the athletes, to witnessing their growth into successful professionals and even fathers.

This transformation underscores the profound impact of a robust program that prioritizes personal development alongside athletic achievement. By embedding these values, Georgia Tech's program strives to build not just champions in sports but champions in life, capable of tackling adversity with resilience and determination.

Artis highlights the critical role of neck training in minimizing the risk of concussions and other injuries, which are common concerns in contact sports like football. By focusing on strengthening the neck, teams can enhance player safety and ensure that their best athletes are available for game day.

This proactive approach to injury prevention aligns with Artis' broader goal of keeping players healthy and ready to compete at their highest level. Concussions can sideline players for weeks, affecting team performance and individual careers. Therefore, integrating neck training into their regimen is not just about physical preparation but also about strategic advantage.

By reducing the likelihood of injuries, Georgia Tech is not only protecting its players but also setting a standard for other programs to follow. This commitment to safety and performance underscores the holistic vision of Artis' program—one that values the long-term well-being of athletes while striving for excellence on the field.

The goal is to have the best 22 guys on the field. Concussions get in the way of that, so that's why we use Iron Neck to reduce those chances.

- AJ Artis

Strength coach Joe Kenn trains college football athlete

Football Program Series

Let us demonstrate the versatility and effectiveness of the Iron Neck in improving athletic performance and reducing the risk of injuries in football players. Designed by Joe Kenn himself.

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